Multilingual SEO is not translated SEO. It needs native keyword research, correct hreflang tags and real localization, and the competition abroad is far thinner than in English.
Russian translation fails when it is treated as word substitution. Cases, aspect, register and culture decide whether the result reads as native or as machine output.
Canada's first translation rights fair brought seventy publishers together to trade translation rights, the transaction that decides which books ever cross a language border.
The Best Translated Book Award longlist covered 19 countries and 12 languages, and its shape shows exactly which literatures get bought in English and which do not.
Over half of Google searches are now non-English. UK firms competing only for English keywords are paying premium prices for the most crowded market on the web.
Georgia imported a thousand native English speakers to put one in every school, aiming to displace Russian as the second language. What worked, and what did not.
Oxford picked 'big society' as Word of 2010 over vuvuzela and Boris bike. The shortlist is a case study in how English coins, blends and borrows new words.
Ontario had one accredited Arabic court interpreter, so the Crown asked to sever a murder trial. A tougher accreditation test shrank the workforce instead of improving it.
A practical guide to website translation services, from why translating your site matters to machine versus human translation, ecommerce stores, and where to start.
Senate Bill 2639 would force foreign-language signs in the Philippines to carry a Filipino or English translation. Mandating a translation is not the same as mandating a good one.
St Stephen's College opened a Centre for Translations to move academic and cultural texts between India's languages, and to train the translators who would do it.
Georgia placed a thousand native English speakers in its schools to displace Russian as the second language. A decade on, here is what survived and what did not.
Thailand tried to grow Thai Wikipedia with statistical machine translation. The idea was right and the mechanism was wrong, for reasons every localization team now recognises.
USP proposed prescription labels in plain language, larger type and the patient's preferred language. The 'once' problem shows why a bad translation is worse than none.
Estimates of the translation market span a tenfold range because nobody agrees what to count. What is not disputed is why it exists, or which tiers automation actually took.
Rhode Island cut its Southeast Asian and Portuguese interpreters, then spent years fixing it. Language access is cheap compared with what happens without it.
Spain's Senate admitted Catalan, Basque and Galician with simultaneous interpretation. Congress refused. The row was never about headphones or the cost of booths.
The Welsh Language Measure gave Welsh official status and put public bodies under a duty to provide services in it, creating steady demand and an unexpected quality problem.
Google Conversation Mode turns Android phones into speech translators, but background noise, accents and fast talk still expose the limits of machine interpreting.
Google prototype Conversation Mode records speech on Android and plays it back in another language, promising travellers real time translation that still depends on battery and signal.